Canva
Design
Templates and AI tools for quick posts and stories. There's a free plan.
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For online sellers
Social media tools for online sellers
For online sellers, social media posts usually means showing products, launches and behind the scenes work. We matched 9 tools to this job, and 6 of them list a free plan. They are in our order of fit, and that order is never paid for.
The tools, in our order of fit
Photoroom
Product photos
Clean up product shots before you post them.
CapCut
Video editing
Free video editor with templates for quick reels and TikToks.
Buffer
Social scheduling
Schedule a week of posts in one go. Free plan covers 3 channels.
ChatGPT
AI assistant
Turn a job photo or menu change into a few caption ideas in seconds.
Hootsuite
Social media
Schedule posts across several networks from one dashboard. 14 day free trial, from $99/month.
Descript
Video & audio editing
Edit short videos by editing the transcript, with AI audio clean up. Free plan.
Pictory
AI video
Turn text or a blog post into a captioned short video. 14 day free trial.
Predis.ai
AI social content
AI generates ready to edit social posts and short videos.
How to choose
- Pick the two or three platforms your customers actually use before you pick a tool.
- A scheduler saves time if you post several times a week. A design tool helps more if your posts look plain.
- Check how many channels and scheduled posts the free plan allows.
- Use AI for ideas and first drafts, then add your own photos and voice.
Prices at a glance
| Tool | Starting price | Free plan | Free trial |
|---|---|---|---|
| Canva | Pro US$144/year for one person | Yes | Yes |
| Photoroom | Pro $12.99/month ($7.50/month billed annually) | No | Yes |
| CapCut | See the official page | Yes | Not listed |
| Buffer | Essentials $5/month per channel (billed annually) | Yes | Yes |
| ChatGPT | Go $8/month (Plus $20/month) | Yes | Not listed |
| Hootsuite | Standard from $99/month | No | Yes |
| Descript | Hobbyist $16/person/month (billed annually) | Yes | Not listed |
| Pictory | Starter $25/month (billed annually) | No | Yes |
| Predis.ai | See the official page | Yes | Yes |
Starting prices as shown on each official pricing page. Local prices can differ.
Questions people ask
What is the best social media posts tool for online sellers?
It depends on how you work. Our first pick is Canva. Templates and AI tools for quick posts and stories. There's a free plan. Photoroom and CapCut are close alternatives.
Is there a free social media posts tool for online sellers?
Yes. Canva, CapCut, Buffer, ChatGPT and Descript list a free plan on the official pricing page. Paid plans add more features and higher limits.
How much do social media posts tools cost for online sellers?
Canva lists Pro US$144/year for one person. Photoroom lists Pro $12.99/month ($7.50/month billed annually). CapCut lists See the official page. Prices can change, so check the official page before you buy.
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- ChatGPT vs Claude on price, free plans and which to choose
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- Photoroom vs Pixelcut on price, free plans and which to choose
Guides
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